BIBLIOTECA HORTICULTURA

BIBLIOTECA HORTICULTURA

  • Macfrut 2021, a complete success thanks to great teamwork

    Macfrut 2021, a complete success thanks to great teamwork

    MACFRUT, the international trade fair for the fresh produce industry, which took place from 7 to 9 September in Rimini, attracted a number of visitors that was unthinkable until just a few months ago. After over a year and a half of virtual relationships, the three-day event was the first international trade fair for the fruit and vegetable sector to be held in person and was attended by 32,600 people. Read more

  • Macfrut, the International Cherry Symposium to be held in 2022

    Macfrut, the International Cherry Symposium to be held in 2022

    Macfrut 2022 will be the world capital of cherries thanks to the International Cherry Symposium, to be held from 2 to 6 May. The event was previewed during a session at Macfrut 2021 opened by Renzo Piraccini, President of Macfrut, who said: ‘I believe that cherries truly embody the culture of liberation, and this is why they will be the symbolic fruit of Macfrut 2022, which will be back in May. One of the ways forward is to identify high-value crops such as the cherry tree. We at Cesena Fiera will finance three scholarships for three young people worth a total amount of €50,000.’ Read more

  • Macfrut 2021, Italian Berry Day: current scenarios and future prospects of berries

    Macfrut 2021, Italian Berry Day: current scenarios and future prospects of berries

    New consumer behaviour, variety innovation and prospects in international markets: these are the topics that came up during the Italian Berry Day, the great novelty of Macfrut 2021, promoted by NCX Drahorad and ItalianBerry.it in collaboration with the international trade fair for the fruit and vegetable sector. The conference was kicked off by Marco Pellizzoni, Commercial Lead Consumer Panels & Services of GFK Italia, who provided an overview of purchasing behaviour in the berry category: ‘This year, the fruit sector recorded a 6% drop in purchases compared to the average and berries… Read more

  • Macfrut, the 38th edition kicks off today

    Macfrut, the 38th edition kicks off today

    "Here today we are welcoming the recovery". This is the message that comes through loud and clear from the opening of the 38th edition of Macfrut, the international fresh produce industry trade show taking place in Rimini (Italy) from today to September 9. “There is a great desire to meet again and to be present, and this is confirmed by the unexpected numbers that this edition is registering. - says Renzo Piraccini, President of Macfrut - The last two years have been difficult because of the pandemic, but today Macfrut offers the opportunity not only to be present again, but also to… Read more

  • Macfrut 2021, anticipation keeps growing

    Macfrut 2021, anticipation keeps growing

    The 2021 edition of Macfrut, the international trade fair for the fruit and vegetable sector, is just around the corner. From 7 to 9 September, at the Rimini Expo Centre (Italy), the international fruit and vegetable industry will gather once again in person at a three-day trade fair packed with events, technical tests and, above all, trade relations. A total of 800 exhibiting companies will be present, 20% of which are from abroad, representing all industry segments (production, technology, machinery, packaging, logistics, services, etc.) and 500 international buyers have already been… Read more

  • The China Day will kick off Macfrut 2021

    The China Day will kick off Macfrut 2021

    It will be a fully digital event as well as an unmissable opportunity for professionals in the fruit and vegetable sector from all around the world who are interested in trading with China. The China Day, the opening event of the 37th edition of Macfrut – the international trade fair for the fruit and vegetable sector to be held from 7 to 9 September 2021 in Rimini (Italy) – will take place on 6 September on the macfrutdigital.com platform and is organised in collaboration with the ATPC (Agricultural Trade Promotion Centre), the Chinese government body that promotes agricultural… Read more

  • At Macfrut 2021: “F&V Retail for the future”

    At Macfrut 2021: “F&V Retail for the future”

    The future of the fruit and vegetable sector in modern retail: this will be the main theme of the activities that will take place as part of “F&V Retail for the future”, one of the innovations of the MACFRUT Special edition, to be held from Tuesday 7 to Thursday 9 September at the Rimini Expo Centre. Located in the central South Hall and designed by ThinkFresh in collaboration with Macfrut, this event will shine a spotlight on one of the key themes in the fruit and vegetable industry: the role of retail in the future of this segment. It will do so in an original way, in a sense… Read more

  • At Macfrut 2021, the fruit and vegetable supply chain will gather in person

    At Macfrut 2021, the fruit and vegetable supply chain will gather in person

    After a year and a half of “virtual” relations, the fruit and vegetable sector will finally gather again in person. This will take place at the Rimini Expo Centre during Macfrut, the international trade fair for the fresh produce industry, scheduled from Tuesday 7 to Thursday 9 September. In addition to being the first fruit and vegetable trade fair to be held in person, it will celebrate one of the key global events in the industry: the International Year of Fruits and Vegetables declared by the FAO. This is precisely the direction taken by a series of international events organised… Read more

  • Asparagus in the spotlight at Macfrut 2021

    Asparagus in the spotlight at Macfrut 2021

    For the first time, the International Asparagus Days (IAD) will take place as part of MACFRUT, the international trade fair for the fruit and vegetable sector, to be held from 7 to 9 September 2021 at the Rimini Expo Centre. During the IAD, the focus will be on the asparagus supply chain, with conferences, field demonstrations and technical visits to companies. It will be one of the dynamic areas at the trade fair, coordinated by Luciano Trentini with technical and scientific support from Christian Befve, one of the world’s leading experts in the asparagus supply chain. Read more

  • Italian Berry Day at Macfrut 2021

    Italian Berry Day at Macfrut 2021

    Berries will be featured at Macfrut (7-9 September in Rimini). The Italian Berry Day, the biggest novelty of the 2021 edition of the international trade fair for the fresh produce industry, will be held on Wednesday, 8 September. Promoted by Ncx Drahorad and ItalianBerry.it in collaboration with Cesena Fiera, the Italian Berry Day will include an international conference with the participation of key opinion leaders in the sector, plus a themed exhibition area at the main entrance of the event (South Hall). Read more