AgriCoat NatureSeal Strengthens Its Leadership in Fresh-Cut Innovation at Macfrut

AgriCoat NatureSeal’s participation in Macfrut was a resounding success, reaffirming its commitment to innovation, sustainability, and excellence in postharvest preservation. Located in Pavilion B3 – Stand 135, alongside its strategic partner Gitre Srl, AgriCoat NatureSeal unveiled its latest solutions for extending the shelf life of fresh-cut fruits and vegetables, with a spotlight on its renowned NatureSeal® product line.

Sharing the excitement from the trade fair via social media, the company noted:

"An incredible atmosphere, inspiring conversations, and the chance to reconnect with so many professionals from the fresh-cut industry."

AgriCoat NatureSeal also took the opportunity to publicly thank Italian distributor Giovanni Zaggia for his dedication, energy, and outstanding representation of the brand in the local market.

As part of the global group RPM International Inc., AgriCoat NatureSeal benefits from a strong international infrastructure, with offices in North America, the UK, and Hong Kong, enabling it to serve customers across Europe, the Middle East, Africa, and Asia efficiently.

The company’s presence at Macfrut underscores its ongoing commitment to continuous improvement and strategic collaboration, offering natural, science-backed solutions that help reduce waste and preserve quality across the fresh produce supply chain.

Image Caption:

From left to right: Marino Castillo, Giovanni Zaggia of GITRE, and Simon Matthews