BrimaPack brings its tube packaging approach for iceberg lettuce to Fruit Logistica

BrimaPack took part in Fruit Logistica with its horticultural packaging solutions, with a particular focus on high-volume crops where labour availability conditions real packhouse performance. In this context, Bram Stroot, from the company’s sales team, explained the approach BrimaPack is conveying to growers and packing operations for iceberg lettuce. The aim is not only to add a machine, but to integrate packaging into the workflow to improve continuity and reorganise tasks.

The explanation was based on systems such as the VePack 200-PHH and tube packaging applied to iceberg lettuce. According to Stroot, the goal is to reduce stops and ancillary tasks that absorb labour so that part of the team can be allocated to product checking and quality control rather than being tied up with repetitive packaging-related operations.

Iceberg lettuce: integrating packaging into the workflow

In iceberg campaigns, pressure on pace and volume means process design matters as much as nominal machine capacity. Stroot noted that when packaging is treated as a separate final stage, bottlenecks arise linked to changes, adjustments and the organisation of labour. By contrast, integrating packaging into the workflow helps stabilise operations and redistribute functions with a more continuous logic and less reliance on large teams of operators.

Along these lines, BrimaPack’s approach seeks to integrate packaging and associated operations such as labelling into routine work with the fewest possible interventions. The point is not to speed up for its own sake, but to sustain a steady pace under real campaign conditions, with fewer interruptions and greater ability to focus attention on product quality.

A visible detail: film concentrated around the stem end

Beyond the organisational impact, Stroot pointed to a visible detail in iceberg lettuce when tube packaging is used. The film tends to concentrate in the lower part around the stem end, which reduces exposure of the cut area and contributes to a more uniform presentation. This effect results from how the material gathers in that area, without adding extra handling steps.

The approach BrimaPack conveyed at Fruit Logistica reflects a growing trend in high-volume crops. Packaging is increasingly designed as part of the operation to improve continuity, reorganise labour and support the final product presentation.